Time to meet another member of #TeamAltLabs and find out more about what makes our talented crew tick. This week we’re speaking with our talented Marketing Executive…Milly Craven!
A bit of background
Dog lover Milly joined Alt Labs in November 2020, and hit the ground running, working on a diverse range of projects, including social media management, photography and content creation.
Milly’s work can be found across all popular social channels, including Instagram, Twitter, Facebook, TikTok and LinkedIn.
The world of marketing
Interested to know more about Milly’s role? We got to the heart of what her role involves and some top tricks for staying productive.
1: What does your role involve?
I work alongside the Marketing Manager to identify creative ways to publicise key messages about our clients, Alt Labs and Flok. My regular marketing tasks including strategies, photography and creating content… I also unofficially run the office pharmacy, I’m the go-to girl for tissues, hay fever tablets and more!
2: What is the most important skill you need for your role?
Well, humour always helps! Other than that, the most important skill would be creativity and time management, making sure the marketing we plan and execute is relevant to what is going on in the wider plans.
3: What is the most rewarding part of your role?
Working together as a team, getting high engagement on marketing campaigns and creating well-received events.
4: What has been the biggest change in your sector in the past 12 months?
From a personal POV it has been charting my personal development, meeting new members of the marketing team and working together for some great wins 💪
In terms of marketing overall, I think the biggest change has been the increase in shorter video content that delivers impactful messaging.
5: What is your top productivity hack?
Clear your emails and then make a good old to-do list, but don’t overwhelm yourself with lots of tasks because it will have the opposite effect and make you unproductive!
Want to put Milly’s marketing expertise to use on your brand?
Want to put Milly’s marketing expertise to use on your brand?
Five quick questions
Tea or coffee?
Tea, always
Would you rather be too warm or too cold?
Too cold…I think
News or reality TV?
Reality TV
Holiday abroad or staycation?
Holiday abroad definitely!
Dream dinner guest and why?
Celine Dion, she’s a GOAT! Love her music – even better if there was a karaoke machine close-by…
Thanks to Milly for her answers. Watch out for more team profiles, coming soon!